Australia’s SBS Breaches Gambling Ad Rules During Tour de France

Australia’s media regulator has ruled that SBS breached gambling advertising requirements after broadcasting a Crown advertisement during its coverage of the Tour de France in July 2025. The finding followed an investigation by the Australian Communications and Media Authority (ACMA), which concluded that the advertisement promoted gambling activities at a time when such advertising was not permitted under industry rules governing live sports broadcasts. The decision also provided the regulator’s first examination of a long-standing exemption that allows certain advertisements […] The post Australia’s SBS Breaches Gambling Ad Rules During Tour de France appeared first on World Casino News.

Jun 22, 2026 - 08:25
Australia’s SBS Breaches Gambling Ad Rules During Tour de France

Australia’s media regulator has ruled that SBS breached gambling advertising requirements after broadcasting a Crown advertisement during its coverage of the Tour de France in July 2025. The finding followed an investigation by the Australian Communications and Media Authority (ACMA), which concluded that the advertisement promoted gambling activities at a time when such advertising was not permitted under industry rules governing live sports broadcasts. The decision also provided the regulator’s first examination of a long-standing exemption that allows certain advertisements […]

The post Australia’s SBS Breaches Gambling Ad Rules During Tour de France appeared first on World Casino News.