BBB Refers Kalshi to Authorities Over Influencer Ad Practices
The Better Business Bureau’s National Advertising Division (NAD) has announced that it will refer Kalshi Inc., a leading U.S. prediction market platform, to state regulatory authorities following the company’s refusal to participate in an inquiry regarding its social media advertising practices. Kalshi allows users to trade on event outcomes ranging from sports to politics and entertainment. NAD’s review focused on whether material connections between Kalshi and its influencers or affiliates were properly disclosed, and whether the company ensured compliance with […] The post BBB Refers Kalshi to Authorities Over Influencer Ad Practices appeared first on World Casino News.
The Better Business Bureau’s National Advertising Division (NAD) has announced that it will refer Kalshi Inc., a leading U.S. prediction market platform, to state regulatory authorities following the company’s refusal to participate in an inquiry regarding its social media advertising practices. Kalshi allows users to trade on event outcomes ranging from sports to politics and entertainment. NAD’s review focused on whether material connections between Kalshi and its influencers or affiliates were properly disclosed, and whether the company ensured compliance with […]
The post BBB Refers Kalshi to Authorities Over Influencer Ad Practices appeared first on World Casino News.
