Genius Sports Acquires Legend to Transform Digital Sports Media
In a bold move to expand its sports and gaming media reach, Genius Sports has entered into a definitive agreement to acquire Legend, a digital platform that specializes in monetizing sports audiences. The deal, valued at $1.2 billion, includes an upfront payment of $900 million, consisting of $800 million in cash and $100 million in stock, with an additional earnout of up to $300 million based on achieving profitability and cash flow milestones. This acquisition marks a significant step in Genius […] The post Genius Sports Acquires Legend to Transform Digital Sports Media appeared first on World Casino News.
In a bold move to expand its sports and gaming media reach, Genius Sports has entered into a definitive agreement to acquire Legend, a digital platform that specializes in monetizing sports audiences. The deal, valued at $1.2 billion, includes an upfront payment of $900 million, consisting of $800 million in cash and $100 million in stock, with an additional earnout of up to $300 million based on achieving profitability and cash flow milestones. This acquisition marks a significant step in Genius […]
The post Genius Sports Acquires Legend to Transform Digital Sports Media appeared first on World Casino News.
