Optimove Enhances Marketing Dynamics with Adact Acquisition
Optimove, a pioneering force in AI-orchestrated marketing solutions, has recently taken a significant step to expand its gamification and customer engagement capabilities through the acquisition of Adact, a prominent gamification marketing solutions provider. This merger integrates Adact’s state-of-the-art gamification technology into Optimove’s Positionless Marketing platform, setting a new standard for customer interaction in the digital marketing space. Comprehensive integration of […]

Optimove, a pioneering force in AI-orchestrated marketing solutions, has recently taken a significant step to expand its gamification and customer engagement capabilities through the acquisition of Adact, a prominent gamification marketing solutions provider. This merger integrates Adact’s state-of-the-art gamification technology into Optimove’s Positionless Marketing platform, setting a new standard for customer interaction in the digital marketing space. Comprehensive integration of […]