Paf and Meta Launch Swiss Pilot Against Illegal Gambling

Paf has reached an agreement with Meta to test a new system for identifying unlicensed gambling operators and affiliates advertising through the platform. The pilot will begin in Switzerland, where Paf plans to share licence documents and website URLs with Meta. The information is intended to help the platform distinguish authorised gambling businesses from advertisers targeting the market without the necessary approval. Jesper Eliasson, Chief Business Development Officer at Paf, presented the initiative during the SBC Summit in Lisbon. He […] The post Paf and Meta Launch Swiss Pilot Against Illegal Gambling appeared first on World Casino News.

Oct 6, 2026 - 08:30
Paf and Meta Launch Swiss Pilot Against Illegal Gambling

Paf has reached an agreement with Meta to test a new system for identifying unlicensed gambling operators and affiliates advertising through the platform. The pilot will begin in Switzerland, where Paf plans to share licence documents and website URLs with Meta. The information is intended to help the platform distinguish authorised gambling businesses from advertisers targeting the market without the necessary approval. Jesper Eliasson, Chief Business Development Officer at Paf, presented the initiative during the SBC Summit in Lisbon. He […]

The post Paf and Meta Launch Swiss Pilot Against Illegal Gambling appeared first on World Casino News.